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Kraft Foods Announces Plans to Double the Amount of Whole Grain in Nabisco Crackers
July 26, 2010 - Kraft Foods announced plans today to significantly increase the whole grain content in its leading Nabisco cracker brands, more than doubling the amount of whole grain currently used across the Nabisco portfolio. |
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Schools Out- Summer Colds are In!
July 23, 2010 - School’s out for summer! And while parents of young children are busy coordinating family vacations, summer camp and play dates at the pool, an unexpected summer cold can put the brakes on all those activities. |
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Girl Scouts Unveils New National Brand Campaign
July 21, 2010 - Girl Scouts of the USA (GSUSA), one of the most iconic nonprofit organizations in the nation, is changing its brand identity to move at the speed of girls.After extensive research and development, Girl Scouts debuted today a long-term, multi-channel brand campaign that is designed to reacquaint a new generation of girls with the venerable organization and communicate the power girls have to change the world through Girl Scouting. |
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Ad Council, Dollar General Literacy Foundation and Country Superstar Gretchen Wilson Launch Campaign to Encourage Young Adults to Achieve their GED
New York, July 16, 2010 — The Advertising Council and the Dollar General Literacy Foundation joined today to launch a national public service advertising (PSA) campaign designed to provide high school dropouts with access to information that will get them started on the road to a GED diploma. |
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Baskin-Robbins Retires Classic Flavors To Mark 65 Years As World’s Ice Cream Flavor Leader
July 15, 2010 - Baskin Robbins celebrated its 65th birthday by making room for new flavors and retiring five of its signature flavors to the Deep Freeze. |
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Bio Island Bouncing Back
(SAN JUAN, Puerto Rico) July 7, 2010 – After a lull brought on by the global recession, Puerto Rico appears to be bouncing back as one of the world’s top destinations for life science companies. Two U.S. companies – Blu Pharmaceuticals and a DuPont business, Pioneer Hi-Bred – announced new manufacturing and R&D facilities on the island during the past two months.
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New Survey Reveals Communication About Preterm Birth Is Too Little, Too Late
St. Louis, June 30, 2010 – A new survey shows a majority of new and expectant moms have not discussed preterm birth with their healthcare providers, despite the fact that early prenatal care, including discussion about lifestyle habits and medical history, may give babies a better chance of a healthy, full-term birth. This new survey, titled SPEAKing (Survey on Perceptions, Experiences, Assessment and Knowledge) About Preterm Birth, was conducted among moms and healthcare providers including obstetricians/gynecologists and maternal fetal medicine specialists, by the March of Dimes and BabyCenter, and sponsored by Ther-Rx Corporation. |
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Out of the Lab and Into the Cab: Con-way Freight Goes High-Tech for Safety
ANN ARBOR, Mich. — June 29, 2010 — Con-way Freight, a less-than-truckload (LTL) carrier and subsidiary of Con-way Inc. (NYSE: CNW), today announced a major safety initiative in which it is installing in new trucks a broad range of advanced technologies designed to prevent accidents and improve safe driving performance. |
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