Posted September 23, 2009

Five-time Grammy Award winner Christina Aguilera is helping your local KFC, Pizza Hut and Taco Bell restaurants fight hunger by lending her voice as global spokesperson for their World Hunger Relief campaign.   Her image will appear in KFC, Pizza Hut and Taco Bell restaurants around the world - to drive awareness, spur volunteerism, and raise funds to benefit the United Nations’ World Food Programme and other hunger relief agencies. Aguilera will also appear in the effort’s new global public service announcement, which will debut this month, featuring the pop superstar singing a special rendition of her song Beautiful recorded live on the streets of Los Angeles.

World Hunger Relief is the world’s largest private sector hunger relief effort, spanning 110 countries, 36,000 KFC, Pizza Hut, Taco Bell, Long John Silver’s and A&W All-American Food restaurants and over one million employees, to raise awareness, volunteerism and funds for the United Nations World Food Programme and other hunger relief agencies.

Viewers can visit any KFC, Pizza Hut, Taco Bell, Long John Silver’s or A&W restaurant to donate (no purchase necessary) or to learn more about the effort and how they can help visit www.FromHungertoHope.com. Additional information including footage and still photos of Christina Aguilera are available. 

FACTS ON HUNGER:

Global hunger has reached epic proportions this year – affecting more than 1 billion people around the world.  The primary reasons behind the escalating crisis are the convergence of the global economic slowdown - specifically:

·         High food prices

·         Increased competition for products that produce energy

·         Severe droughts and floods due to climate change

·         Increasing demand from growing economies in Asia and South America

Since World Hunger Relief launched in 2007, more than 1 million of the Company’s employees, franchisees and their families have volunteered more than 9 million hours to aid hunger relief efforts in communities worldwide. The effort has raised $36 million for WFP and other hunger relief organizations and is helping to provide approximately 160 million meals and save the lives of about 4 million people in remote corners of the world.

Yum! and its brands have been committed to fighting hunger for more than a decade by donating more than $550 million of its food to hunger relief agencies in the U.S. alone.